Take Aways:
- Embracing “best practices” as a moving target: You’ll learn why some organizations fumble and fall while others continue to grow market share. You'll learn to spot cultural and operational trends from outside your silo - and adapt them to your organization before it's too late.
- Creativity is overrated: You'll learn to exploit your knowledge (and experiences) and adapt them to shifting trends. You'll see how easy it is to generate small but powerful innovations that your competition hasn't yet discovered. You'll be able to employ the same techniques the best writers and engineers use to solve problems.
- Customer "service" (as we know it) is obsolete: Traditional "service" is no longer satisfying to your customers and clients. You'll learn why they want customer empathy instead. You'll learn how to put yourself in their shoes in order to understand their 'buying pain' and frustrations. You'll learn what the customer really expects from a trusted advisor.
- Why the same people consistently win 'salesperson of the year' honors: You'll learn the specific traits top sales people possess that result in high volume sales and quality clients. You'll learn why the best sales people are like talk show hosts: They are skilled in the art of curiosity. They show extreme interest in other people 100% of the time. You will learn to apply these skills tomorrow.